Store Visits and Audits · Quarterly

Flagship Store Quality Audit Template

Quarterly quality audit for large-format flagship stores, floor by floor.

A flagship store quality audit template is a detailed quarterly inspection of a large-format flagship store, checking that its facade, floors, experience areas, VM, service, billing, back of house and safety all meet the standard the brand sets for its showcase stores. An auditor fills it in person over about two hours, floor by floor, with live photos carrying GPS and time stamp. The regional head reviews the scored audit and tracks each flagship quarter on quarter. The audit is scored out of 100 with a pass mark of 85, and four items are fatal: a lift or escalator without a valid inspection, a displayed product without MRP, a cash mismatch and a fire safety failure. A fatal fail caps the audit at zero, and every failed item raises a ticket with an owner and a deadline.

Free. No form. The workbook has the same columns as the table below, with the score formula and a fatal-item check in place.

Filled by
Auditor
Reviewed by
Regional Head
Cadence
Quarterly
Time
About 120 minutes
Items
36 across 8 sections
Photos
15 required
Score
116 points, pass mark 85
Fatal items
4
Store formats
Apparel and lifestyle, Electronics and mobile, Furniture and home, Jewellery and eyewear, Beauty
The full template

Every item, with the question the auditor answers on the phone.

Score = weight of items answered Yes ÷ weight of items not marked N/A, out of 100. Pass mark 85. A failed fatal item caps the score at zero and raises a ticket to the regional head.

Facade and entrance 4 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
1Facade conditionIs the facade clean, undamaged and lit to the brand standard across its full width?Yes / No / N/ARequired3Cladding and glass clean, no damage or stains, lighting even across the full width.
2Fascia and blade signsIs every fascia sign and blade sign fully lit, with no dead letters or faded panels?Yes / No / N/ARequired3Every sign fully lit at dusk, colours true to the brand, no faded panels.
3Windows to docketDo all flagship windows match the current docket, with lighting focused on hero products?Yes / No / N/ARequired4Each window matches its docket photo, hero products lit, glass spotless.
4Entrance hostIs the entrance open and welcoming, with a greeter or host present during trading hours?Yes / No / N/AOptional3A host at the door greets every visitor and guides them to the right floor.

Floors and zones 5 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
5Zone map followedAre all floors and zones laid out as per the flagship zone map, with adjacencies correct?Yes / No / N/AOptional3Every category on its mapped floor and zone, no orphan fixtures or empty bays.
6Wayfinding between floorsAre floor directories, lift and escalator signs and zone headers accurate and visible?Yes / No / N/ARequired2Directories match what is on each floor, signs lit and easy to read.
7Floor cleanlinessAre floors, stairs, lifts and escalators clean, with no spills, dust or litter?Yes / No / N/AOptional3Every floor clean on a full walk, handrails wiped, no litter on stairs.
8Ambience on every floorAre temperature, music and fragrance at the flagship standard on every floor?Yes / No / N/ANo2Each floor comfortable, music at brand volume, no floor noticeably warmer or louder.
9Lift and escalator safetyFatalAre lifts and escalators working, with valid inspection certificates displayed?Yes / No / N/ARequired5Every lift and escalator running, certificate in date and on display beside it.

Experience areas 4 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
10Experience zones workingIs every experience zone, such as a demo bar, styling lounge, room set or try-on counter, fully working?Yes / No / N/ARequired4Each zone open, lit, stocked and working, nothing roped off without a notice.
11Demo units and testersAre all demo devices, testers or samples in the experience areas live, clean and secured?Yes / No / N/ARequired4Demos powered and secured, testers hygienic and topped up, samples arranged to standard.
12Experience host presentIs a trained host available at each experience area during trading hours?Yes / No / N/ANo3A named host at each zone, able to demo or style without looking for help.
13Appointments honouredAre appointments for experience areas logged and honoured on time?Yes / No / N/ANo2Every booking in the log, started within the promised time, outcome noted.

VM to docket 5 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
14Floor VM to docketDoes each floor's VM match the current docket, checked zone by zone?Yes / No / N/ARequired4Every zone on every floor matches its docket page, photographed as proof.
15Mannequins and hero displaysAre mannequins and hero displays dressed and lit to the docket on every floor?Yes / No / N/ARequired3Every mannequin and hero display matches its docket look and is lit.
16Product presentation standardsAre folding, hanging, size runs or product arrangement to the display standard across all zones?Yes / No / N/ARequired3Consistent standard on every floor, no zone noticeably weaker than the ground floor.
17MRP on all displaysFatalDoes every displayed product on every floor carry MRP inclusive of all taxes?Yes / No / N/ARequired5MRP on every displayed product across all floors, readable and matching the billing system.
18Campaign consistencyIs one campaign running consistently across windows, floors, digital screens and standees?Yes / No / N/ARequired3Same live campaign everywhere, no old creative on any screen or standee.

Service desk and billing 5 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
19Service desk staffedIs the service desk staffed, with alterations, repairs, orders or deliveries logged in the system?Yes / No / N/ANo3Desk staffed through trading hours, every service request logged with a promised date.
20Pending orders trackedAre all pending customer orders and home deliveries tracked with a promised date?Yes / No / N/ANo3Every pending order has a status and date, overdue ones already called back.
21Billing wait timeWas the billing wait within the brand's standard during your observation window?Yes / No / N/ANo3Queue within the standard, an extra counter opened when the line grew.
22GST invoice and returnsAre GST invoices issued for every bill, with return and exchange rules displayed at billing?Yes / No / N/AOptional3Invoice with every sale, rules printed at every counter.
23Till reconciliationFatalDoes a surprise count of each till match the system, with card settlements reconciled?Yes / No / N/ANo5Every till matches the system, card settlement agreed, any difference signed and explained.

Trial rooms and customer areas 4 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
24Trial rooms cleanAre trial rooms clean and lit, with hooks, mirrors and seating in place and no stray garments?Yes / No / N/ARequired3Every cubicle clean and lit, no stray garments, doors or curtains closing fully.
25Trial room garment countIs the garment count at trial room entry and exit being followed?Yes / No / N/ANo3Count tag issued at entry, checked at exit, attendant present at peak.
26Customer washroomsAre customer washrooms clean, stocked and signed on the cleaning log within the last two hours?Yes / No / N/AOptional3Clean, dry and stocked, cleaning log signed within the last two hours.
27Lounges and seatingAre customer lounges and seating clean, with water or refreshments offered where the standard asks?Yes / No / N/AOptional2Seating clean and arranged, water or refreshments offered as the standard sets.

Back of house 4 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
28Stock room orderIs the stock room organised by category, with clear aisles and nothing stacked above the safe height?Yes / No / N/ARequired3Stock sorted by category, aisles clear, cartons below the marked safe height.
29Receiving bayIs the receiving bay clear, with inward stock booked in the system within a day?Yes / No / N/AOptional2Bay clear by close of day, no delivery older than a day unbooked.
30Staff areasIs the staff room clean, with the roster, notices and first-aid kit in place?Yes / No / N/AOptional2Staff room clean, roster current, first-aid kit stocked and in date.
31High-value spot countDoes a spot count of ten high-value items match the system stock?Yes / No / N/ANo4Ten high-value items counted, all matching the system, variances explained.

Safety and compliance 5 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
32Fire safety systemsFatalAre fire exits unlocked and clear on every floor, extinguishers in date and the alarm panel free of faults?Yes / No / N/ARequired5Every exit open and lit, extinguishers tagged in date, alarm panel showing no faults.
33Fire NOC and licencesAre the fire NOC, Shops and Establishments certificate and GST certificate valid and displayed or on file?Yes / No / N/AOptional4All certificates valid, displayed or filed, renewal dates logged in the app.
34CCTV coverageAre all CCTV cameras recording, including billing counters, entrances and the stock room?Yes / No / N/ANo3Every camera live, no blind spot over billing, entrances or the stock room.
35Customer data privacyAre customer records, lead forms and screens protected, with the DPDP recording notice displayed?Yes / No / N/ANo4No customer data on open counters, screens locked, recording notice visible at entrances.
36Evacuation drill recordHas an evacuation drill been held this quarter, with an attendance record?Yes / No / N/ANo2Drill held and logged this quarter, attendance sheet and debrief notes on file.
Take it with you.Excel workbook: one row per item, answer and remark columns, score and fatal-item formulas, an About sheet with cadence and roles.
Download Flagship Store Quality Audit Template (.xlsx) ↓
In BorentisOps

The same template, with proof.

Loaded into BorentisOps, each required photo is live, GPS and time-stamped, so a photo from yesterday or another store does not pass. Where the brand has a docket or display standard, Drishti scores the photo against it and marks the misses. Every fail raises a ticket with an owner and a deadline, and the regional head sees the store on a heat map before the next visit.

The checklist runs offline and syncs when signal returns, in Hindi, English and Hinglish, and the operations score sits next to the store's selling score from Borentis Floor on one store card. Pricing is per store, so every auditor and staff member in the store is on the app.

Import
The Excel keeps the columns BorentisOps reads: section, item, question, answer type, photo rule, weight, fatal. A Borentis onboarding person maps roles and stores.
Assign
By role and cadence per store format: this template to every auditor, quarterly.
Prove
Live photo with GPS and time. Drishti verdict against the docket where one exists.
Fix
Fail becomes a ticket with SLA escalation: store, area, region.
FAQs

About this template.

Why does a flagship store need its own audit template?

A flagship has more floors, lifts and escalators, experience zones, a service desk and a larger back of house than a standard store, and it carries the brand's reputation in a way a mall store does not. A standard store visit report misses much of this. The flagship audit covers every area floor by floor, so the regional head can hold the flagship to a higher, consistent standard.

Who should carry out the flagship quality audit?

An auditor who does not report to the flagship's store manager, such as a central audit or quality team member. Independence matters because the audit includes cash, stock and safety checks. The regional head reviews the result. Many brands also invite the VM manager for the VM section, which BorentisOps can assign as a separate part of the same audit.

Which items are fatal in the flagship audit?

Four items are fatal: a lift or escalator without a valid inspection certificate, a displayed product without MRP, a till that does not match the system and a fire safety failure such as a locked exit or a faulty alarm panel. Each carries safety, legal or financial risk that a good average score should never hide, so a fail caps the audit at zero and raises a ticket at once.

Can I import this template into BorentisOps?

Yes. The Excel download keeps the same columns you see on this page: section, item, audit question, answer type, photo rule, weight, fatal flag and what good looks like. BorentisOps imports it as a checklist, and you can edit any item before it goes live. A Borentis onboarding person maps the auditor and regional head roles to your people and assigns the flagship audit to the right stores, so the first run happens on the store phone.