Visual Merchandising · As needed

EOSS Campaign Docket Execution Checklist

Proves the end of season sale went live exactly as the docket asked.

An EOSS campaign docket execution checklist is the list a store works through to put the end of season sale live exactly as the brand's docket asks, from the window change to price drop tags and billing prices. The store manager fills it during the changeover, usually the night before the sale opens, and finishes with a live photo of every zone taken against its docket page. The VM manager reviews the photos, and Drishti scores each one against the docket so stores that went live late or incomplete show up the same morning. Two items are fatal: a sale product without its MRP and sale price, and a tag price that does not match the bill. A failed item raises a ticket with an owner and a deadline.

Free. No form. The workbook has the same columns as the table below, with the score formula and a fatal-item check in place.

Filled by
Store Manager
Reviewed by
VM Manager
Cadence
As needed
Time
About 35 minutes
Items
22 across 5 sections
Photos
13 required
Score
70 points, pass mark 90
Fatal items
2
Store formats
Apparel and lifestyle, Electronics and mobile, Furniture and home, Beauty
The full template

Every item, with the question the store manager answers on the phone.

Score = weight of items answered Yes ÷ weight of items not marked N/A, out of 100. Pass mark 90. A failed fatal item caps the score at zero and raises a ticket to the vm manager.

Docket and briefing 4 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
1Docket receivedHas the store received and read the latest EOSS docket with window, floor and signage instructions?Yes / No / N/ANo3Docket version and date noted, every page read by the manager before the change starts.
2Sale kit checkedHas the complete sale kit arrived and been checked against the docket list of graphics, tags and props?Yes / No / N/AOptional3Every kit piece counted against the docket list, shortages reported the same day.
3Team briefed on saleHas the whole team been briefed on sale dates, discount slabs, exclusions and return rules?Yes / No / N/ANo3Every staff member can state the slabs, the exclusions and the sale return rule.
4Changeover plannedIs the changeover planned to finish before the docket deadline, ideally after closing the night before?Yes / No / N/ANo2Named people, start time and finish time set, with the deadline written on the plan.

Window and exterior 4 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
5Window changed on timeWas the window changed to the EOSS look by the deadline the docket sets?Yes / No / N/ARequired4Sale window fully dressed before opening on day one, matching the docket photo.
6Outside sale signageIs the outside sale signage, such as the facade banner or glass vinyl, up where the docket shows?Yes / No / N/ARequired4Banner level and secure, vinyl at the docket height, readable from the road.
7Vinyl conditionAre sale vinyls on the glass straight, free of bubbles and cut cleanly at the edges?Yes / No / N/AOptional2Straight lines, no bubbles or lifted corners, no blade marks on the glass.
8Previous campaign removedHave all graphics, standees and props from the previous full-price campaign been taken down?Yes / No / N/ARequired4Nothing from the full-price campaign left in the window, on the floor or at billing.

Inside the store 6 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
9Inside sale signageAre sale headers and discount boards up in every zone the docket lists?Yes / No / N/ARequired3Every listed zone has its header, slabs match the docket, boards level and clean.
10Mannequin sale looksIs each mannequin dressed in the sale look the docket specifies?Yes / No / N/ARequired3Each mannequin in its docket sale look, sale price visible where the docket asks.
11Promo tables setAre promo tables set with the docket's sale product, a discount header and even stacks?Yes / No / N/ARequired3Tables full, stacks even, header showing the right slab, sizes sorted.
12Sale and full-price splitIs sale stock clearly kept apart from full-price new-season stock, with no mixed rails or tables?Yes / No / N/ARequired4Sale and full-price never share a rail or table, headers make the split obvious.
13Walkways during saleAre walkways and the entrance kept clear despite extra sale stock and cartons?Yes / No / N/AOptional3Full-width walkways, no cartons on the floor, extra stock held in the back room.
14Queue planIs a queue plan set for trial rooms and billing, with markers or stanchions if the docket asks?Yes / No / N/AOptional2Queue line marked, a staff member assigned to trial rooms and one to billing at peak.

Pricing and billing 5 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
15Price drop tagsFatalDoes every sale product carry a price drop tag showing both the original MRP and the sale price?Yes / No / N/ARequired5MRP and sale price both visible on every piece, none handwritten, nothing covering the MRP.
16Tag price matches billFatalDo the sale prices on tags match the billing system for five sampled products?Yes / No / N/ARequired5Five products scanned at the counter, all billed at exactly the tagged sale price.
17Exclusions markedAre non-sale and excluded products clearly marked so no customer expects a discount on them?Yes / No / N/AOptional3Excluded zones and products carry a clear not-on-sale header or tag.
18Offer terms displayedAre offer terms and the sale exchange and return rules displayed at the billing counter?Yes / No / N/ARequired3Printed terms at billing, matching what the team was briefed on.
19Sale billing testedHas the cashier tested a sale bill, an exchange and a GST invoice under the sale price list?Yes / No / N/ANo3Test bill, exchange and invoice done before opening, voided and logged.

Photo proof 3 items

#ItemAudit questionAnswerPhotoWeightWhat good looks like
20Window photoHas a live photo of the sale window been taken and matched against the docket photo?PhotoRequired3Straight-on photo of the full window, time stamped, scored by Drishti against the docket.
21Zone photosHas a live photo of each sale zone been submitted against its docket page?PhotoRequired3One photo per zone in the app, taken after the change and before opening.
22Exterior signage photoHas a photo of the facade and outside sale signage been taken from across the road?PhotoRequired2Whole facade in frame with banner and vinyl readable, GPS and time stamp visible.
Take it with you.Excel workbook: one row per item, answer and remark columns, score and fatal-item formulas, an About sheet with cadence and roles.
Download EOSS Campaign Docket Execution Checklist (.xlsx) ↓
In BorentisOps

The same template, with proof.

Loaded into BorentisOps, each required photo is live, GPS and time-stamped, so a photo from yesterday or another store does not pass. Where the brand has a docket or display standard, Drishti scores the photo against it and marks the misses. Every fail raises a ticket with an owner and a deadline, and the vm manager sees the store on a heat map before the next visit.

The checklist runs offline and syncs when signal returns, in Hindi, English and Hinglish, and the operations score sits next to the store's selling score from Borentis Floor on one store card. Pricing is per store, so every store manager and staff member in the store is on the app.

Import
The Excel keeps the columns BorentisOps reads: section, item, question, answer type, photo rule, weight, fatal. A Borentis onboarding person maps roles and stores.
Assign
By role and cadence per store format: this template to every store manager, as needed.
Prove
Live photo with GPS and time. Drishti verdict against the docket where one exists.
Fix
Fail becomes a ticket with SLA escalation: store, area, region.
FAQs

About this template.

When should the EOSS checklist be filled?

Start it the day the docket arrives, with the docket, kit and briefing items. The window, floor, pricing and photo items are filled during the changeover itself, which most brands run after closing the night before the sale opens. The photo set should be submitted before the doors open on day one, so the VM manager can see which stores are not ready while there is still time to fix them.

Why are price drop tags and billing prices fatal items?

During a sale the biggest risk is a customer being charged a different price from the tag, or a product displayed without its MRP. Both cause disputes at the counter, complaints online and trouble during a Legal Metrology inspection. Making them fatal means the checklist cannot pass until every tag is right and the billing system matches, and a ticket is raised at once if either fails.

Can the same checklist be used for Diwali or festive campaigns?

Yes, with small edits. The structure of docket, window, floor, pricing and photo proof works for any campaign. For a festive campaign you would swap price drop tags for offer talkers, add gifting or festive decor items and remove the sale and full-price split. BorentisOps lets you keep both versions and assign the right one to stores when each docket goes out.

Can I import this template into BorentisOps?

Yes. The Excel download keeps the same columns you see on this page: section, item, audit question, answer type, photo rule, weight, fatal flag and what good looks like. BorentisOps imports it as a checklist, and you can edit any item before it goes live. A Borentis onboarding person maps the store manager and VM manager roles to your people and assigns the EOSS checklist to the right stores, so the first run happens on the store phone.